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coffee shop

Jessica Klimesh Proofreading and Editing. Sylvania Ohio. Commercial Branding Photography.

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Jessica Klimesh Proofreading and Editing. Sylvania Ohio. Commercial Branding Photography.

What is one tip you would give other self-employed professionals who are just starting out? Business can be rocky, especially at the beginning, so it’s important to keep developing ideas—to be innovative, to try new things. Don’t become stagnant. Keep learning—attend conferences, workshops, webinars. If one thing doesn’t work, try something else. Observe and learn what your clients want, and adjust your services accordingly. I’ve learned in life that things often don’t go as planned. This is true in business as well. Don’t fight it; go with it! Being stuck in one certain mindset can be damaging to your business’s success.

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Commercial Branding Shoot. Why You Need One.

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Commercial Branding Shoot. Why You Need One.

Branding your business might sound like something that just happens. When you start your shop, your service, your product, branding and public image will just fall into place right? Wrong. Branding is something purposeful that every successful business has done. Branding has to do with logos, color schemes, names and aesthetic. But it is even more than that. From the way you speak about your business on your website to the smell your clients associate with your company, everything you do can impact your branding.

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